ABOUT THE PROGRAM
OUR
FOCUS
INNOVATIVE AND DISRUPTIVE EMERGING FASHION BRANDS FROM
SAUDI ARABIA 🇸🇦
EARLY-STAGE
FASHION BRANDS
WITH TRACTION AND PRODUCTION CAPABILITIES
MARKET ACCESS
ACCESS TO OUR ONLINE AND OFFLINE CHANNELS TO SELL YOUR PRODUCTS SUCH AS TRYANO.COM & SAKS
MENTORSHIP & TRAINING
FROM EXPERTS IN ENTREPRENEURSHIP & THE FASHION INDUSTRY TO AREAS SUCH AS GO TO MARKET STRATEGIES, SUPPLY CHAIN, CONTENT CREATION AND MEDIA STRATEGIES
5
MONTHS
2 WEEK HYBRID BOOTCAMP TO KICK-OFF
WITH WEEKLY UPDATES
ENDING IN A DEMO DAY TO RETAILERS, DISTRIBUTORS, AND INVESTORS
$15K
FUNDING
OPPORTUNITY FOR FURTHER INVESTMENT AND SUPPORT FROM THE GROUP POST PROGRAM
*EQUITY OPTION ON AGREEMENT
WHO CAN APPLY?
DISRUPTIVE BRANDS
Focused on streetwear, sustainable fashion, contemporary design, and accessories
EMERGING BRANDS
Emerging brands with production capabilities, trade license, and at least 5 SKUs that we can help grow
PASSIONATE FOUNDERS
Passionate founders who know the fashion market inside out
SAUDI FOCUSED
Brands from KSA, for the region
ENGAGED COMMUNITY
Brands who have built a strong community are a big plus
PROGRAM MENTORS
ARWA AL BANAWI
Founder & Fashion Designer
DINA SIDANI
Chief Innovation Officer
SGII / Chalhoub Group
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SHARMILA MURAT
Chief Investment Officer
SGII / Chalhoub Group
Facebook for Business
DANA ALHAMRANI
JOSEPH CHALHOUB
Business Development Manager
KSA Country Managment
GM of Fashion & Accessories
Saudi Arabia / Chalhoub Group
RAFI DIKRANIAN
JOANNE MARIE-BASSOUL
Head of Marketing & Operations
The Greenhouse
Business Development Manager
KSA Country Managment
MAE ZEINELDIN
Managing Director
Content Factory / Chalhoub Group
DANIELLE ASSADOURIAN
Creative Director
Content Factory / Chalhoub Group
JULIE COUET-IANNES
Buying Manager
TRYANO
NOUR HALABI
Portfolio Specialist
SGII / Chalhoub Group
PATRIZIA TENCONI
Sr. Product Manager
eCommerce / Chalhoub Group
NICO DAPOTO
Sr. Supply Chain Manager
Fashion Accessories / Chalhoub Group
DAVID DESSUREAULT
Head oif Merchandising
TRYANO / Chalhoub Group
GEROGE LAWN
Reg. Visual Merchandising Manager
Luxury & Lifestyle Fashion