2022 L'OCCITANE ACCELERATOR
The L'Occitane Accelerator program, hosted in Dubai, gives a unique opportunity for selected Startups to team up with the French luxury brand to implement new edge retail-tech solutions in the Middle East and to develop a proof of concept with the goal of signing commercial agreements with the brand down the line.
Since 1976, L'Occitane has been imagining, producing, and selling beauty, skincare & wellbeing products with an intention to share nature's wonders with the world. With millions of clients globally, L'Occitane is one of the leading beauty brands in the world.
Implement your startup's solution at L'Occitane MENA
26th September 2022
1st October 2022
TAKE PART IN ONE OF THESE 3 CHALLENGES
#1 OMNICHANNEL JOURNEY & PERSONALIZED EXPERIENCES
#2 DATA-DRIVEN DECISION MAKING
#3 REGIONAL RELEVANCE OF THE BRAND & GEN-Z ATTRACTION
A LUXURY NATURAL BEAUTY BRAND
INSPIRED BY THE SOUTH OF FRANCE
AND PROVENÇAL BEAUTY WITH AN
AMBITION TO BE THE MARKET LEADER
IN NATURAL COSMETICS
RETAIL LOCATIONS GLOBALLY
MIDDLE EAST STORES
WHO SHOULD APPLY?
You must be a Startup at the post-product market-fit stage with a proven track record and have a strong solution that you can implement at L'Occitane MENA.
The solution your startup provides can be positioned with the following identified three key challenges:
OMNI-CHANNEL JOURNEY & PERSONALIZED EXPERIENCES
You are a startup developing a customer intelligence/personalisation engine or platform to boost omnichannel engagement on a 360º customers journey and increase customer loyalty and trust
Improve and accelerate e-commerce product shots process
Identify and access loyal customer behavior and data in-store
You are a startup that can become the leader in data driven decision making to create actionable and automobile insights in sales, buying, operations, stock management, marketing, CRM and beyond
Data-driven recommendations based on customers' online and offline behaviors
Optimize conversion at the checkout stage
REGIONAL RELEVANCE OF THE BRAND & GEN-Z ATTRACTION
Your startup understands the local customer demographics to attract, retain and engage with high-value customers and capture new customer segments
Enhance brand relevance at the regional level (MENA) with its customers
Attract a younger generation / demographic towards the products and services
PROGRAM TIMELINE (2022-2023)
SOURCING AND SUBMISSION OF APPLICATIONS
CONFIRMATION OF SELECTED STARTUPS
KICK-OFF & PROOF OF CONCEPT
WITH 3 STARTUPS
The 2022 L'Occitane Accelerator program is powered by
The Greenhouse provides its startups and entrepreneurs with a safe space to explore and grow their businesses and offers direct access to new generation tools and market access through its innovative programs.
At the Greenhouse we have more than 4 years of experience in building what is considered as one of the best corporate accelerators of the region
COHORTS IN FASHION, TECH & BEAUTY
FROM 10 COUNTRIES
IN THE MENA
PROOF OF CONCEPTS
ACROSS 12 BRANDS
WHY JOIN THE L'OCCITANE ACCELERATOR?
This program is the beginning of a long relationship. At The Greenhouse, we want to accelerate your startup journey. We understand that's a commercial bet for you and we want to back you up. We'll ensure you'll get the best of it by having a stake in the game (with $50K of funding), and that you'll build successful growth in the region. As a VC, we may also invest more in your company at later stages.
HIGH VALUE AGREEMENT
You will work closely with the decision-makers of L’Occitane MENA. This program is designed around the Proof-of-Concept for you to be able to sign a long-term agreement with the brands, as we did with many startups in all our previous programs.
We are part of Chalhoub Group, the leading luxury retail group in MENA, this Proof-of-Concept will open doors to our 450 brands, and become a strong launchpad for you in the region. You will receive mentorship, unique insights, and business opportunities from the industry leader and a strong entrepreneurship promoter.
Guillaume de Roquefeuil, Founder & CEO
"Our experience at The Greenhouse was amazing. We've been positively surprised by the motivation of the brands to work with us, and the reactivity of the sponsors to make things happen. After 3 months, we have a solid solution to go live, and a strong motivation to pursue business with Chalhoub Group."