ABOUT
THE GREENHOUSE
The Greenhouse offers a unique retail tech-accelerator program focused on accelerating technology-driven solutions, catered towards fast growing retail startups. This equity-free accelerator program runs for twice a year; offering startups market access and retail expertise. Selected startups are matched with corporate sponsors across the Group to implement proof of concepts, with the goal of signing commercial agreements down the line.
TRANSFORMING
THE LEADING LUXURY FASHION RETAIL CONCEPT
Our ambition is to transform Level Shoes, the leading luxury fashion retail concept in the Gulf, into the next generation retail concept, tackling challenges in buying optimization, in-store experience & operations, hybrid shopping, and staff experiences.
Visit www.levelshoes.com
COHORT 03
PROGRAM DESIGN (FW19)
OCTOBER
NOVEMBER
DECEMBER
JANUARY
FEBRUARY
THE
SHORLISTING
STAGE
TWO-WEEK IMMERSION AND ASSESSMENT PROGRAM WITH LEVEL SHOES CHAMPIONS
01
DEADLINE
FOR
SUBMISSIONS
SOURCING AND SUBMISSION OF APPLICATIONS
03
02
04
WHO CAN APPLY?
We are looking for startups post MVP with proven solutions to one of the below challenges, willing to compete for a spot on the FW19 Cohort.
PEOPLE EXPERIENCE
• Employee communication, engagement and productivity tools
• Centralized document repository
• Automation of manual tasks
OMNICHANNEL RETAIL
• Measure and track Offline to Online & Offline to Online sales
• Sales associates as eCommerce ambassadors
IN-STORE OPERATIONS
• Staff management & optimization
• Inventory management to match real demand, capture missed opportunities, and reduce terminal stock
• Non-merchandise and VM assets management and recommendation
BUYING OPTIMIZATION
• Data analytics (historical, trend, eComm.) to optimize buying decisions
• Real-Time buying enablement
• Online & Offline stock forecasting and optimization
• Collaboration tools between teams for feedback and decision making
• Buying Automation and auto-replenishment
IN-STORE 'WOW' EXPERIENCE
• Virtual try-on & sizing optimization
• Customer engagement & loyalty
• Converting sales associates into fashion experts
WHY JOIN?THE CHALHOUB GROU
THE NEXT GENERATION RETAIL CONCEPT
Be part of the retail-tech startups that will help transform the leading luxury fashion retail concept in the GCC, Level Shoes, into store of the future!
SOLUTION ACCELERATION PROGRAM
Designed from the ground up with business owners to focus on their specific needs. Focused around carrying out pilots and case studies with brands from the Group.
EQUITY-FREE & IN THE UAE!
Equity free: we are looking to collaborate with you with the goal of being your customer or licensing your technology. We may also invest in you at later stages.
Immersive 2 week assessment period (on us!) in Dubai with access to co-working space. Explore the business opportunities in the GCC.
FUEL STARTUPS WITH
MARKET ACCESS
Opportunity to deploy your solution at the largest retail group in MENA. Industry mentors and digital/tech experts. Gain unique access to insights and real-life business challenges from an industry leader that will help you build a better solution. The program will be tailored to maximize the chances of your success.
RETAIL MENTORS
AND DIGITAL EXPERTS
You will work closely with decision makers and business drivers.
Guillaume de Roquefeuil, Founder & CEO
EuroPass
"Our experience at The Greenhouse was amazing. We've been positively surprised by the motivation of the brands to work with us, and the reactivity of the sponsors to make things happen. After 3 months, we have a solid solution to go live, and a strong motivation to pursue business with Chalhoub Group."
MENTORS
CAMELIA GEORGESCU
Head of Tory Burch Franchise
REMA NELSON
Head of Dolce & Gabbana Franchise
JOAO VIERO
Head of External Transformation
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DANIEL GOMEZ
Digital Business Manager, Joint Ventures
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KAMRAN ABBASI
Head of Technology
GEOFFROY BUNETEL
Head of Strategy
JOSEPH KEDEMOS
Regional General Manager, Beauty Vertical (L'Occitane, Molton Brown, Penhaligons)
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SHARMILA MURAT
General Manager, Tryano and
Saks Avenue
GRACE KHOURY
Head of Swarovski Franchise
RANIA MASRI
Chief Transformation Officer
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CHARBEL LAHOUD
Head of Digital Scouting
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DINA SIDANI
Head of The Greenhouse
BRIAN MANNION
eCommerce Department Manager – Tryano
