Retail Challenges | Chalhoub Greenhouse

WE HAVE SELECTED THREE CHALLENGES MANY RETAILERS ARE CURRENTLY FACING

Join our collective effort to unlock those crucial challenges by sharing your best solutions before the 4th of June.

We will review internally and get back to you with our feedback and a plan of action if necessary.

🚛 LAST MILE DELIVERY

By Grace Khoury,
General Manager - Swarovski

The last mile is the last part of the customer journey after you place an order online. At this stage we want our customers' to be delighted by the fast and accurate delivery of their orders.

Many brands rely heavily on external providers to deliver the last mile. With the growth of e-commerce, these companies are becoming overloaded which impacts the quality and speed of our last-mile delivery.

How can we make sure we provide a quick delivery and an exceptional experience whenever a customer orders our products online?

How can we ensure our customers are delighted even if there is a delay?

Your full name

Your current position & business unit

Chalhoub email address

Explain your solution(s)

Thank you, your solution is submitted!

📸 DIGITAL ASSETS

By Caroline Bennett,
Merchandising Division Manager - Tory Burch

In order to showcase products online in an optimal way, brands need to source digital assets.

These product pictures and product information can be provided by the brand HQ but when they are not available or not meeting third-party e-retailer expectations (such as Farfetch), brands have to organize product photoshoots on their own. This can lead to delays in product availability online and lead to missed opportunities.

How can we obtain brand assets without compromising on speed and quality while maintaining cost efficiency of producing these digital assets?

Your full name

Your current position & business unit

Chalhoub email address

Explain your solution(s)

Thank you, your solution is submitted!

🤝 CLIENTELING AND CUSTOMER RE-ENGAGEMENT

By Saul Phillips,
Womens Universe Manager - Level Shoes

Having an intimate understanding of our customers and knowing how best to serve them is more important than ever.

Many brands within the Group have accelerated their clienteling strategy, personally connecting and providing a personalized shopping experience to their clients while offering frontliners new opportunities to facilitate sales.

How can we enrich client data in a fun and interesting way that get the brand and clients involved?

How can we change the mindset of our teams from short term and transactional to long term and experience led?

How can we re-engage with customers and bring them back to our stores given all the new restrictions in place?

Your full name

Your current position & business unit

Chalhoub email address

Explain your solution(s)

Thank you, your solution is submitted!

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